Mission Impossible

“Mission statement”. Words that evaded me for the longest time. Two years ago, when I started my Plus Size Pioneer Facebook page I knew I wanted to also begin a blog, but I didn’t know where to begin. I brainstormed content, angle, what I could share with the world about life as a plus size model, and I kept finding myself uninspired because I still hadn’t figured out just exactly what my mission was. Dictionary.com defines this allusive term as such;

mission statement


1. an official document that sets out the goals, purpose, and work of an organization.

2. a written statement that sets out one’s personal goals for the future:

Having a personal mission statement brings focus to your life.

Overwhelming, right? If I’m being completely honest I started modeling for selfish reasons. Riddled with insecurities and lacking confidence, it felt so good to get in front of the camera, showcase my informally trained make up skills and receive and share photos of myself that I thought were beautiful.

Unexpectedly, before I knew it, I had people reaching out to me expressing how they were inspired by my work. Women who suffered from self-acceptance, men who informed me that they too experienced body image issues, or even some people who expressed that my work caused them to look outside of their initial perceptions of traditional beauty and see that people can be beautiful regardless of size.

Suddenly, this "feel good project" became bigger than myself. It became about my social obligation as a person of size. If you would have asked me two years ago what my mission statement was I would have probably given you an unfocused and disjointed answer that would have left you confused and me wondering if I’d said the right thing. Now, ask me. I dare you, because it’s really quite simple,

“To represent an underrepresented demographic, normalize unconventional body types, and redefine 'beauty'.” That’s it.

Do you have a mission statement either personal or in your own business? I’d love for you to share it in the comments. Don’t have one? That’s okay! Sometimes we have to start the journey before we discover where we’re headed.

Photo by Harp and Hare Photography

Photo by Harp and Hare Photography